What are the title tag and meta description?
The title is the page name shown in the browser tab and in search results — one of the strongest on-page SEO signals. The meta description is the short summary under it; it isn't a direct ranking factor but strongly affects click-through rate.
Length limits
| Field | Recommended | Pixel limit (desktop) |
|---|---|---|
| Title | 50–60 characters | ≈580 px |
| Meta description | 120–160 characters | ≈920 px |
Google truncates by pixel width, not characters: wide letters like “W” and “M” take more room. This tool measures pixel width too.
Writing a good title
- Put the main keyword near the start (e.g. “VAT Calculator — …”).
- Give every page a unique title; duplicates split rankings.
- Add the brand at the end: “… | Tecof”.
- Answer intent: modifiers like “how to”, “price”, “free” lift clicks.
Writing a good meta description
- State the page's value in one sentence, then add a call to action.
- Use the keyword naturally; Google bolds matching terms.
- Use numbers and concrete benefits: “in 30 seconds”, “20% VAT”.
- Google sometimes rewrites descriptions from page content, so keep the content itself clear.
SEO-ready pages with Tecof
Instead of running numbers one by one, manage the business from one panel: Tecof brings your website, online store, payments (Tecof POS, iyzico, PayTR, Craftgate and bank virtual POS), shipping and campaign tools together. Generate your site from a prompt, refine it in Studio and publish on the free plan.
In Tecof each page's title, meta description and per-language address (hreflang) are managed from the panel, and AI agents can suggest SEO copy. See AI agents.
